The phrase references new Kannada-language films released in 2024 and their availability on “Movierulz,” a website known for providing pirated content. This typically includes digital copies of films, often made available illegally shortly after their theatrical release or sometimes even before. This practice raises significant legal and ethical concerns for the film industry.
The demand for accessing new releases online fuels the activity of sites like Movierulz. While this provides free access to films for consumers, it severely impacts filmmakers and distributors, undercutting revenue streams and potentially hindering future productions. Historically, the ease of online distribution has made combating piracy a continuous challenge, leading to legal battles and evolving technological measures to protect copyrighted material. The rise of streaming services offers a legitimate alternative, but the allure of free access continues to drive traffic to piracy websites.